OptimizeConsulting
Optimize Consulting

The bridge between the business and tech worlds.

Not every problem needs AI. Knowing which ones do — and how to build it — is the difference.

I start on the business side: understand the goal, find the real obstacle, and determine what kind of solution actually fits. Sometimes that's a process change. Sometimes it's AI agents. When it is AI, I have the technical depth to write the specifications, design the workflow, and see the build through — not just point at the technology.

Allyn Pon

Business

Strategy · revenue · customers · go-to-market

Technology

Engineering · AI/ML · architecture · delivery

Experience across

Healthcare & EHREnterprise SaaSFintechGovernmentSemiconductorsEmbedded SystemsE-commerceStartups

35+

Years driving revenue growth

15+

Years building with AI

3500%

Growth on a new product line

$1M+

Revenue per employee delivered

The right solution, not the trendy one

I diagnose the business first. The technology follows.

Not every problem needs AI — and reaching for it when it isn't the answer wastes time and money. I start by understanding what you're actually trying to accomplish, finding the real obstacle, and determining what kind of solution fits. When AI is the right call, I have the technical depth to spec it, build the workflow, and see it through.

"How do we find the right funders?"

A non-profit needed a targeting strategy for funders. The answer was market segmentation and outreach design — no AI required.

"Our custom EMR is too slow to maintain."

A Honduras clinic network's hand-built EHR was a perfect AI coding candidate — refactor the codebase, add a mobile intake app, reduce maintenance burden.

"We need to automate this pipeline."

A manual enrollment workflow was costing growth. AI agents handling intake, matching, and auto-email supported a 66% revenue increase with no added headcount.

Why work with me

One partner who speaks both languages

The gap between what the business wants and what engineering builds is where most projects stall. I close it — starting with a clear diagnosis of what's actually in the way, then finding the right solution whether or not that involves AI.

Business ⇄ Tech Translator

If your project is stuck in the gap between what the business wants and what engineering can build, that's the gap I close. I turn strategy, market needs, and customer pain into requirements your team can build — and translate technical reality back into decisions you can act on.

AI Agents & Workflow Automation

I help you find where AI genuinely pays off, then design the agent workflows to get there — automating intake, document extraction, and decisioning. One such build supported a 66% revenue increase with no added headcount.

Knowing What Sells vs. What's a Loser

Anyone can generate a product with AI now; few solve real customer pain. I pressure-test your ideas against real demand, willingness to pay, and durable advantage — grounded in customer discovery — so you invest in what sells and stop the losers early.

Hard Launches & Turnarounds

From MVP scoping to v1.0, crowded-market growth, and product turnarounds — I'm most useful when the situation is difficult and the stakes are real. The harder and more problematic the project, the better the fit.

Government Compliance

Uganda Tax Compliance

The government knew they were leaking revenue. Our analysis showed only a 2% compliance rate. They needed a system never built before — one that would identify the tax cheaters across 8 disconnected government databases.

The challenge
The government knew they were leaking revenue. Our analysis showed only a 2% compliance rate. They needed a system never built before — one that would identify the tax cheaters across 8 disconnected government databases.
Result
Tax revenue increased 36% within the first 7 months of general availability — the highest revenue quarter the Uganda Revenue Authority had ever recorded. The full $3M program was delivered 30% under budget despite delays in data delivery and expanded scope from the government.
Broad experience

Three-plus decades across public and private companies

Technology, hardware, enterprise SaaS, healthcare, fintech, embedded systems, government, e-commerce, semiconductors, and consumer.

Public companies

Altera
FICO
Cypress
Conexant

Private companies

AMCC
RippleNami
Evexia Diagnostics
Helix Semiconductor
MicroEmissive Displays
MicroPower Technologies
Astute Networks
Simtek
Brooktree
AnchorChips
Leprechaun

Not sure if AI is the right answer? That's exactly the right question.

Tell me what you're trying to accomplish and what's in the way. I'll give you a straight read on what kind of solution fits — and what doesn't.